AI Indoor Enrichment & Space Optimizer for Tiny Apartments
Hong Kong pets suffer in spaces designed for humans, not animals
80% of Hong Kong pets live in apartments under 600 sq ft. Traditional pet care assumes suburban homes with yards.
Boredom from lack of stimulation leads to furniture destruction, excessive barking, and anxiety disorders.
Long working hours (48+ hrs/week) mean pets are alone most of the day without enrichment activities.
AI-powered space optimization that transforms any apartment into a pet paradise
Upload photos, AI identifies enrichment opportunities using existing furniture
See exactly where to place climbing structures and play zones before buying
Daily 10-20 min enrichment routines tailored to your pet's energy level
$200 webcam detects pacing, excessive sleeping, triggers activity alerts
Hong Kong's pet market is booming with unmet needs
3-year roadmap to profitability
| Metric | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Subscribers | 500 | 5,000 | 20,000 |
| Revenue | HK$360K | HK$2.4M | HK$8.06M |
| Gross Margin | 75% | 78% | 80% |
| EBITDA | -HK$800K | -HK$200K | HK$280K |
HK$38/month premium for unlimited AI recommendations and AR features
Curated Amazon/Taobao links for enrichment items (8-12% commission)
License to property developers for new pet-friendly estates
Seed funding: HK$1.5M | Break-even: Month 28 | Target: 600K households
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